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Embedded World 2020
25 February 2020-27 February 2020
UltraSoC participated on the RISC-V pavilion at Embedded World 2020, located in Hall 3A #536, which took place in Nuremberg 25-27 February 2020.
We exhibited alongside other members of the RISC-V ecosystem. Delegates were able to catch up on all the latest developments, including UltraSoC’s recent announcement of an open-source trace solution for RISC-V developers.
UltraSoC Marketing Director Andy Gothard was interviewed by Calista Redmond of the RISC-V Foundation. Click to watch the video.
The event provided a great platform in which to showcase businesses and promote new products, none more so than for UltraSoC. It was certainly a busy time; we welcomed the opportunity to announce the UltraSoC CAN Sentinel, a new hardware-based cybersecurity solution aimed at the automotive industry; and we were delighted to win a Best in Show Award from Embedded Computing Design for our Bus Sentinel.
In the main program, our Director, Customer Solutions Architect, Hanan Moller gave a talk about next-generation processor trace. You can download a copy of his presentation from our resource area.
And at our booth in the RISC-V pavilion, we demonstrated the full range of our embedded analytics technology, including heterogeneous system analytics, and debug via Ethernet.
UltraSoC was not alone at the show in emphasizing the importance of safety and cybersecurity. It was a recurring theme in many of the interactions we had with visitors and other exhibitors; and it featured in multiple presentations within the conference program – in fact it had its own conference track. But the main focus – at least in what we saw – was in quite “traditional” techniques such as cryptography and secure enclaves. Technology like UltraSoC’s, which takes a fundamentally different, hardware-based approach, was thin on the ground.
You can read more here in our event round-up blog.